HOW CAN WE CHANGE THE WORLD…..?
Lets change this by setting up an artist workshop where indigenous artists can not just paint in comfort, and there children are provided for..lets build capacity in them for service to enable their communities to transform, grow, and develop.
Lets focus on the modernity of Australian indigenous art and how to push this to the next level.
Lets apply indigenous art onto other forms in a way that is more sophisticated, contemporary and visually stunning.
Darug is the language group of Sydney, NSW.
Darug Concept Store.
A network of interconnected spaces
Situated on the outskirts of the city, located
in the old tribal ceremonial meeting grounds in Surry Hills, Sydney.
The quiet, set back environment allows to participate to a succession
of socio-cultural activities.
Visitors and customers move from one insight to the next,
from the gallery to the bookshop; from the design store to the café;
rest in the courtyard garden and share in the philosophy of Indigenous australia.
Visitors leave and buy online. Travellers buy in-store and then again on-line.
An on-line community of collectors and fans is organically grown and marketed globally.
Looking for: investors to provide seed-capital to fund initial proto-type sampling of product range (homeware, linens, bedding, drapery range), design/launch of e-commerce store, finance fit-out / lease of retail concept store, and cover operational expenses for first 2 years.
Core Team Members
Hujjat Nadarajah - general manager
Kurt Brandso - cafe manager
Dakawan Poshna - product design manager
Maly Scruggs - product design consultant
Hazel Tate - homeware & interior design consultant
Sarah Peri - training & IT manager
Golnar Adl - HR manager
Company Vision & Future
1. core clusters of local indigenous communities in NT and NSW emerge from poverty-cycle, youth successfully graduating high-school and entering university, successful training and capacity-building of indigenous staff into and within all areas of company: management team, design team, hopitality team, sales & marketing, finance and operations.
2. global brand within 5-years
3. whole-sale accounts with top department stores: Harvey-Nichols, Libertys, Bendels, Barneys and Saks
4. retail concept stores in sydney, paris, los angeles, tokyo, jakarta, milan, london, dubai, kuwait and shangahi
5. annual winner, italian biennale design-show case in product design and innovation categories
6. winner of multiple environment and community-building awards
7. concept is multiplied and successfully-launched / developed for indigenous communities in Asia, Africa and South America.
8. brand develops property and boutique-hotels chains based on brand concept.
9. brand develops life-style brands across: fashion, accessories, lifestyle categories and stores for these niche-categories.
Current Valuation
$1M-$1.5M
Exit Opportunity
5 years exit strategy based on completion of successful retail roll-out plan and
successfully meeting target sales revenues of $1.5M-$2M annually.
Ideal Investor
experience running retail businesses
expertise on financial / operational management
experience with property development / commercial fit-outs and commercial / retail space leasing
contacts / networks in retail leasing in prime-locations
contacts / networks in indigenous community - especially indigenous artists & elders.
networks with government funding agencies / grant providers
experience in training / capacity-buildling / non-profit sector
Category: Online Retail
Category: Lifestyle, Food or Travel
Category: Green/Clean Tech
