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mHITs (pronounced Em-HITS) has launched an iPhone app that is set to rival mobile banking applications for small payments.  The new application can be downloaded for free from the Apple iTunes store.

mHITs is a free payment service that allows sending and receiving of small payments by SMS to anyone with an Australian mobile.  Using mHITs is much easier and more convenient than using cash or electronic banking for sending money and making small payments.   mHITs is ideal for small payments normally done with cash such as sending money to friends, IOUs, collecting payments for group events or sending gifts.

While the mHITs app is not actually required in order to use the mHITs service, it does make using mHITs easier by automatically creating the SMS message.  Plus it adds other handy features including the ability to make an instant payment to anyone by selecting them from contacts, selecting an mHITs venue from a list and the creation of a list of favourites for frequently made purchases.

Unlike many mobile banking apps that often require slow and cumbersome login sequences and waiting for authentication, the mHITs payment process is far more efficient as it uses simple SMS to make a payment.  Furthermore, for retail food and beverage Point Of Sale transactions, the mHITs app allows consumers to select a venue directly from within the app.  This means that consumers can order and pay ahead before they arrive at a venue, meaning less queuing and waiting.   Future releases will also include menu item selection directly from within the app.

“The introduction of an app marks an expansion of our strategy”” says mHITs CEO Harold Dimpel.  “While not strictly required to use mHITs, the app does provide an additional platform for integrating retail food and beverage venues such as coffee shops or take-away food franchises into the mHITs network” he continues.  “Also, up to now, most food and beverage franchises have had difficulty in adding simple ordering and payment within their apps.  Adding ordering and payment via mHITs not only means increased convenience for consumers but also adds enormous value to usefulness of apps.” he concludes.

The mHITs payment service can also be integrated into 3rd party apps to provide integrated menu ordering and payment.

For more information on the mHITs iPhone app visit http://www.mhits.com.au/iphone or search for “mHITs” in the iTunes app store.

how to download

The mHITs iPhone app can be downloaded for free from the Apple iTunes store - just search for “mHITs”.  For more info visit www.mhits.com.au/iphone.