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Startup Overview

Business Type:
Company
Business Stage:
Experiencing Growth
Location:
Canberra, Australian Capital Territory, Australia
Year Founded:
2004
No. of Employees:
6-15
Funding Received:
Self funded, Angel/Investor
Category:
Media & Entertainment, Telecommunications, Mobile Services, Marketing & Advertising
Last Updated:
23 Nov, 2011
Website:
Visit mHITs Limited
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pay for electricity with your mobile phone - mHITs powers electricity payments in PNG

7:05PM 2nd Jul 2010

 

mHITs (pronounced Em-HITS) has marked the 1 year deployment of Easipawa (pronounced Easy-power), a payment service which allows consumers to purchase pre-paid electricity using their mobile phone in Papua New Guinea.

 

The Easipawa service was developed in conjunction with PNG telecommunications provider DataNets Limited.  The service allows subscribers of the mobile carrier Digicel PNG to purchase pre-paid electricity by using their Digicel pre-paid airtime credit.

 

The service accounts for the purchase of an estimated 40% of pre-paid electricity in PNG.  The phenomenal take-up of this service highlights the suitability of mobile payment technology in developing countries, which often do not have access to the same payment methods and services available in developed markets. 

 

The Easipawa service is available to all pre-paid subscribers on the Digicel PNG network. More information n the service is available from the Digicel PNG website at www.digicelpng.com/en/services/easipawa-easi

 

To view the full media release visit:

 

http://www.mhits.com.au/releases/MEDIA%20RELEASE%20-%20pay%20for%20electricity%20with%20your%20mobile%20phone%20-%20mHITs%20powers%20electricity%20payments%20in%20PNG.pdf

 

 

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