IPitch Interviews Archive
Entrepreneur Interview - Matt Cameron Part 2 - Corporate Catapult & B2B Selling
By Gareth Rose on Wednesday, April 13th, 2011
This is the second part of the entrepreneur interview with Matt Cameron, an Australian (New Zealand) founder of the startup Corporate Catapult. This interview is about: starting up Corporate Catapult and business to business selling for startups.
We discuss Corporate Catapult and how it was set up in the U.S., the challenges he’s faced starting up, how he’s focused on starting lean, had to refocus on a smaller core offering and now how he’s moving ahead with the business.
Prior to starting Corporate Catapult, Matt’s former role was as the Australian and New Zealand Sales Director at Salesforce.com which he got into early when it was just starting up in Australia - so Matt’s got detailed knowledge of B2B selling as a startup. We discuss how best to start selling as a new business starting out, recruiting and motivating sales staff, segmenting customer groups and much more.
The full interview (in audio) can be downloaded here: Entrepreneur Interview - Matt Cameron - Corporate Catapult
Business Incubator Interview - Mick Liubinskas - Pollenizer
By Gareth Rose on Tuesday, April 5th, 2011
This interview is with Mick Liubinskas, co-founder of the startup business incubator Pollenizer. Pollenizer is a successful startup incubator in Australia that co-founds, builds and invests in web businesses.
Prior to Pollenizer Mick had extensive experience running startups and working with startups like Kazaa, Zapr and Tangler. Then at the start of 2008 he joined with Phil Morle to create Pollenizer which has since gone on to work with high profile startups like Spreets, 99Dresses and Posse.
In this interview, we go into detail about focus, finding co-founders, testing business models and much more.
The full interview, (in audio) can be downloaded here: Startup Business Incubator Interview - Mick Liubinskas - Pollenizer
